PR Info: Sweep it clean with the new Lakmé Absolute™ Bi-phased Make-up remover

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Sweep it clean with the new Lakmé Absolute™ Bi-phased Make-up remover

Created with a unique formula that uses a combination of oil and water



Mumbai, July 2012: Worried your kaajal gives you panda eyes? Taking off your makeup after a party will now be absolutely hassle-free! Allow your skin to relax as you cleanse it with the newly launched Lakmé Absolute™ Bi-phased Make-up remover which is enriched with the goodness of antioxidants.The product is designed to break down and rinse off the chemicals in make-up that ordinary soaps and face-washes can't. The oil helps to get rid of the make-up while the water helps in deeply hydrating the skin.

Lakmé Absolute™ Bi-phased Make-up remover comes equipped with an ultra hygenic pump that makes it very easy to carry around in your makeup bag. The remover uses a delicate blend that safely removes the makeup without letting it sting sensitive areas. It thoroughly does away with all kinds of longwear and waterproof makeup, leaving the skin feeling soft and smooth.

The Lakmé Absolute™ Bi-phased Make-up remover is priced at Rs. 210 for 60 ml.

About Lakmé

The contemporary and expert in the beauty industry, Lakmé continuously innovates to offer a wide range of, high performance color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever’s worldwide expertise, Lakmé also partners with the leading cosmetic house; Milan-based Intercos Italia, Schwann Stabilo Germany and Paris-based Fiabila. Combining international cosmetic technology with an in-depth understanding of the Indian woman’s needs, Lakmé also offers its consumers a comprehensive beauty experience through its products and services at the Lakmé Salons and Studios. For further information log on to http://www.facebook.com/ilovelakme orwww.lakméindia.com

Ps: PR Info

PR Info- Havaianas – Now available in India

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AP Group launches the world’s leading flip-flop brand in the country

Havaianas, the well-known brand of flip-flops is now in India. Brazilian born, these flip-flops are the Mercs of rubber foot wear and have achieved true cult status over the years. Using a secret rubber formula, these colorful flip-flops are soft, light and highly durable, offering authentic comfort and quality for men, women and kids.

The brand has long been a favourite of beach bums and celebrities around the world including Jennifer Aniston, Natalie Portman, Kim Kardashian, Ashton Kutcher and David Beckham.
In India, Havaianas are currently available at Vama on Peddar Road and online via www.TheBeachCompany.in. The cost for the flip-flops will range from Rs.790 to Rs.3,800, depending on the style.
AP Group, a leading retail and distribution company headquartered in Mumbai, will be the official distributors of the brand in the country. The group will be responsible for developing the creative and marketing initiatives and overseeing retail lines of distribution for the Havaianas brand.

“We are excited to introduce this beloved Brazilian footwear brand to India,” said Ivana Perovic, CEO, AP Group. “The fashionistas of India who have been coveting the brand for years can now purchase it at home. True to the innovative characteristic of the brand, this will bring a fresh perspective to the existing flip flop market in India with Havaianas legacy of timeless design and adding an element of fashion to the market.”

The brand (pronounced “ah-vai-YAH-nas), was born in 1962 from the breezy culture of Hawaii and the serene design of Japan. With the same clean lines as the Japanese Zori, but with a secret 100% rubber formula, Havaianas is the original child of eastern Zen and western joy. Available in variety of trendy and distinctive styles, the word “Havaianas” is actually Portuguese for "Hawaiians," whose exuberant colors and culture influence each style. The 50-year old secret rubber formula makes Havaianas soft, comfortable, durable, water-resistant, and most importantly – in fashion with the rest of the world.

Since their launch, 2.2 billion pairs of Havaianas sandals have been produced and sold throughout the world.

Ps: Press Release

Omved Taruni Skin Pack Review

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Hi Beauties,

I have been wanting to write a review on this for a such a long time. But just not got the time :P Anyway, who doesn't love face packs. I love it because its a great way to pamper your skin and you can also relax a while from the crazy life you live in :P Today, I am reviewing Omved Taruni Skin Pack Review. The best part about this face pack is that it is free from Parabens, sulphates, silicones, glycols, phthalates, synthetic colors or perfumes. How awesome is that???

What is claims:

Proprietary ayurvedic medicine Omved Taruni Skin Pack is a nutrient-rich herbal mud pack to help you enjoy a younger, smoother and brighter complexion.

Ingredients and Directions to Use:

My thoughts:

This pack comes in a foil packing. I would loved if it would have come in a plastic container. Much easier for storage. As per instructions, I store it in refrigerator. This a powder face pack that you need to mix with water and apply it. The powder is a little grainy and this is great because you can use it doubles up as a scrub plus face pack. The smell is herbal. Which I like. I find the smell to be relaxing. I do not know if all will like the smell.  I simply apply it and leave it to dry. And then remove with water. Then I have super soft and glowing skin. 

I really like the fact that is very simple to use. It is not a pack that specifies you to mix other products such as  milk or any other ingredient. Its just mix it water and apply. Very simple and yet very effective in giving results.    I don't think that this will remove sun tan, it doesn't claim so either. Though its a mud pack it did not dry my skin. Trust me, I have normal to dry skin. I follow with Omved Moisturiser and I love the effects. The brightness is there for two days. 

 

The price is another added advantage of this product. Its is priced at Rs.120 for 25gms of product. Some may think its pricey for the amount of product you get. But you will need very little amount for your whole face and neck. So this can last a really long time. Being free from so many harmful components, I am not complaining :D

This is how it looks:

Its a simple pack that gives good results. I like it. I am impressed with Omved products I have. After trying the products, I also ordered for Ultra Light Day and Night Moisturiser and I love it. I will review it soon. 

What I liked:

Free from Chemicals

Loved the smell

Makes skin soft and glowing

Affordable

You will need very little for your face and neck and so it will last really long.

What I dint like:

Packaging. Would have been great if it had come in a container.

Need to store in fridge.

Availability.

You can buy Omved products from websites such as Healhkart and Urbantouch. You can also buy it from their official online store here. 

Price: Rs.120 for 25 gms

Shelf Life: 2 years.

I loved the product and I am surely repurchasing it.

Recommendation: Yes!! Do try it and it won't hurt your pocket. 

Ps: PR Sample

PR Info - Hair Serenity service at Lakme Salon

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Tired of your frizzy, tangled hair?

Leave the old behind and say Hello to the new Hair Serenity Service at Lakmé Salon

Gives you gorgeously smooth, manageable and party ready hair completely naturally without using formaldehyde

Mumbai, June, 2012: Play it sleek as Lakmé Salon delivers the latest innovation to get silky straight hair with the launch of their new Hair Serenity treatment. Introduced to India by Lakmé Salon, the Hair Serenity treatment is a natural solution to hair that is unruly, frizzy and hair that refuses to behave. Unlike Keratin, the Hair Serenity treatment at Lakmé Salon is formaldehyde free and a safer process for achieving naturally smoother and shinier hair. Step away from the harmful effects of Keratin treatments and indulge in the natural goodness of ingredients like the Cysteine complex to get a glossy and healthy mane that will make heads turn. A pioneer in the beauty services industry in India, Lakmé Salon is a one stop shop for all the beauty needs of the contemporary Indian woman.

The Hair Serenity treatment is a natural way to restore lost proteins and transform hair. Special ingredients used in the service like Cysteine, Dendrobium Orchid, Hydrolyzed wheat protein, Cocoa Seed Butter and Shea Butter help nourish the hair and give it a long lasting shine and smoothness.

                                                                               

Divided into seven essential steps, the service starts off with a detailed consultation with the Lakmé Salon expert who determines the condition of your hair and the best way to proceed with the treatment. The hair is then shampooed and the Cysteine complex is applied to the hair. The complex is allowed to process in your hair as it starts it work on making your hair healthier and more lustrous. The hair is then blow dried and flat-ironed to give it a sleek but yet not poker-straight finish. Post this, the hair is finally rinsed off and you are left with a naturally glossy and manageable blow dried look which lasts for approximately 3 months.

Thus this all-natural service helps:

•          Work in synergy with the existing proteins to restructure, soften and release curls

•          Penetration into the hair shaft for moisturizing and conditioning

•          Helps for overall shine, softness, strength and health of hair

HAIR SERENITY Vs KERATIN
	HAIR SERENITY	KERATIN
PENETRATION	It penetrates inside the hair shaft but does not alter any hair bonds	It works on the cuticle layer- filling up the porous areas
INGREDIENTS	No artificial ingredients or harmful chemicals that could affect the health. Only Botanical ingredients and pure proteins	Formaldehyde is one of the main ingredients that differs in % in different companies
SMOOTHENING EFFECT	Calms down frizz and gives a natural look to the hair with brilliant shine and softness	The smoothening/ straightening effect depends on the % of formaldehyde in the product
VIRGIN HAIR	Works on Virgin hair as it penetrates into the hair shaft and does not form a coating on the cuticle	Does not work on Virgin hair unless it has high % of formaldehyde
LASTING TIME	3-4 months depending on hair type and after care	3 months depending on the aftercare products/services used
QUALITY	Overall improves the texture and quality of the hair leading to strength and stability	No repair- it forms a coating on the hair- It’s like makeup for hair
WASH	Same day wash	Same day or next day wash

About Lakmé Lever

Lakmé Lever Pvt. Ltd (Lakmé Lever) is dedicated to the contemporary Indian woman’s exploration of the fine art of beauty. It operates India’s first and leading chain of Lakmé Studios and Salons that offer expert services in Hairstyling, Skin and Beauty care. The studios and salons offer a differentiated experience, delighting women by the expertise of their professionally trained hair designers, hair artists, skin experts and consultants, and now to men also.

Lakmé Lever also operates Lakmé Academies in partnership with Pivot Point, USA, world leader in ‘beauty education’.  Combining international cosmetics, hair and skin care technology with an in-depth understanding of the Indian woman’s needs, Lakmé Studios and Salons offer their customers a holistic ‘Beauty Sutra’ experience.

Lakmé Lever has a presence of 175 Lakmé Salons at premium locations in 40 cities.

Ps: PR Info

Faces Nail Enamel- All That Glitters- Review- NOTD

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Hi Beauties,

Sorry for not being around for a while. I had quite a hell lot of work and completely stressed out from it. Then went to a small trip with my family had a good time and now I am back :D I missed you guys :-* 

Anyway, Remember I told here I will be getting a gold glitter polish also. I got this sometime back and took pictures but was not able to post it because of my tight schedule. This polish is from Faces and the shade name is All That Glitters :D

This is a wonderful polish. I love the gold glitter. The brush is small but easy to apply. No streaking. And the polish stays really long. Removing this polish was a little difficult. But with the help of Hip Hop Nail Polish remover pads I was able to remove them easily.

This is priced at Rs.99 for 7ml. I got it for Rs.84 from Stylecraze.com. The quality is amazing and bigger size bottles are also available. The shade range is amazing. If you are a nail polish lover grab a few from this brand :)

I have three coats in the below pics. These are great to be used on top of other polishes as well. But I like these to be used alone as well :)

Repurchase: I already have bought another shade from this brand.

Recommendation: Ofcourse :)

PR Info- Monsoon Offer + Father's Day at The Nature's Co

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Hi Beauties,

Natures Co have some new offers for the monsoon :) Check below

Also they are doing a little fun contest for Father's Day. 

Send a picture of your father and you along with your father's favourite quote starting like mentioned below:

"When I was young....."

The winner of this will recieve a price. Kindly POST YOUR IMAGES AND QUOTES ON OUR FACEBOOK PAGE TO PARTICIPATE here

Ps: Press Release

Deborah 24Ore Power Extreme Long-Lasting Lipstick- Shade No- 5 Review- Swatches

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Finally, pulled myself to do this review. Today I am going to review Deborah 24Ore Power Extreme Long-Lasting Lipstick.

What it claims:

I couldn't find this on the company website. I found some details from urbantouch.com:

Want a settled matte look for your lips! Try on the new 24Ore Power Extreme Long-Lasting Lipstick that comes with a special glide-on formula. It applies smoothly on lips without emphasizing lip lines while keeping them soft and supple.

Get the feeling of true diva...

My experience:

Since I have dry lips I don't prefer matte lipsticks.  I am more of person who likes glossy lips. So, this is my first matte lipstick. Lets start with the packaging. The packing is simple. Which I like. The lipstick locks very nicely and so do not have to worry about taking with you while travelling.

The shade is a gorgeous Red with orange undertones (I think) I am sorry, very bad at explaining colors. Really gorgeous shade. The formula is soft and comes totally matte. 

It does stay long as promised. Since its a matte formula it stays for more 6 to 7 hours on me. Another advantage is that I did not find it drying though I have dry lips. No cracks or peels on lips after I use.

For this particular shade you need to have scrubbed lips and use a lip liner to avoid bleeding. Orelse this will not look good. I really like the face that it brightens up my face. But the problem is I am not a bright lipstick lover. This is too bold for me. But if you are person who loves bright lipsticks or a person who loves matte lipsticks this is a great buy.

I have not used any lip liner for the lip swatch to show the actual color. When you use a good lip liner it can look even more pretty. I applied lip balm and blotted it before applying the lipstick. This is just one coat.

The shade no 5 is a bright red with orange tones. Too bold for my taste. The formula is really good and if you are person who loves matte and long lasting lipsticks get it.

Price: Rs.595. Available at much lesser prices at many online stores.

Recommendation: People who like matte lippies can get. If you have dry lips that can flake easily skip it.

Repurchase: No. I am not a fan of matte lippies. But I really like the quality of the lipstick. So will definitly check out other ranges from this brand :)

Ps: PR Sample